Lira, Danilo, 		Mac'Hamilton, Gabriel, 		Stadtler, Gabriel, 		Almeida, Myllena, 		Santos, Simone, AND 		Vilela, Jéssyka.
" The Use of Users' Personal Data to Improve Online Retail Services: An Analysis from a Systematic Literature Review" <em>Proceedings of the Brazilian Symposium on Information Systems (SBSI)</em> [Online], (29 May 2023)