Designing Socially-Aware Persuasive Systems: a Proposed Framework

  • Geovanna Evelyn Taype Espinoza UNICAMP
  • Maria Cecilia Calani Baranauskas UNICAMP

Resumo


Every designer wants their computer systems design to be used by their target audiences. However, the lack of formal support from the persuasive design approaches often leads their projects to fail. In this work we propose a framework with methods, artifacts, tools and steps as a guide to design persua-sive technologies, drawing on the socially- aware design perspective. A case study briefly presented illustrates the use of the framework. Results suggest potential benefits of the proposed framework.

Palavras-chave: Persuasive System Design, Pervasive Technology, Human Computer Interaction, Information System Design, Persuasive Technology.

Referências

Pereira R., Buchdid S. B., Baranauskas, M. C. C.: Keeping Values in Mind Artifacts for a Value-oriented and Culturally Informed Design. ICEIS 2012 – 14th International Confer- ence in Enterprise System Information. (2012).

Liu, K.: Semiotics in Information Systems Engineering. Cambridge University Press. Cambridge, United Kingdom. (2000).

Baranauskas, M.C.C.:OpenDesig: Techniques and Artifacts for Socially Aware Design of Computer System. FAPESP Project #15/24300-9. (2015).

Espinoza, G. E. T., Baranauskas, M. C. C.: Extending Persuasive System Design Frame- works: An Exploratory Study. In International Conference on Information Technology & Systems (pp. 35-45). Springer, Cham. (2019).

Fogg, B.: Persuasive computers: Perspectives and research directions. Proceedings of the SIGCHI Conference on Human Factors in Computing Systems, 225–232. (1998).

Oinas-Kukkonen, H., Harjumaa, M.: Persuasive systems design: Key issues, process model, and system features. 24. Communications of the Association for Information Systems, 24(1), Article 28. (2009).

Mustaquim, M., Nyström, T.: Designing Persuasive Systems for Sustainability–A Cognitive Dissonance Model. In: Proceedings of the 22nd European Conference on Information Systems (ECIS) 2014 AIS, 9–11. (2014).

Stibe, A., Cugelman, B.: Persuasive Backfiring : When Behavior Change Interventions Trigger Unintended Negative Outcomes. In International Conference on Persuasive 2016, 65-77. Springer, Cham. (2016).

Murillo,M.M.F., Vazquez,B.M., Cota,C.X.N., NietoH.J.I.: A Framework for Design and Development of Persuasive Mobile Systems. 2018 International Conference on Electronics, Communications and Computers (CONIELECOMP), 59–66. IEEE. Cholula, Mexico. (2018).

Valderlei, S. J., Pereira, R., Bastos, B. S., Duarte, E. F., Baranauskas, M. C. C.: SAwD – Socially Aware Design: An Organizational Semiotics-Based CASE Tool to SupportEarly Design Activities. Socially Aware Organisations and Technologies, Impact and Challeng- es: 17th IFIP WG 8.1 International Conference on Informatics and Semiotics in Organisa- tions, ICISO 2016, proceedings (477), 60-69. Springer, Campinas, Brazil. (2016).

Gonçalvez, F. M., Baranauskas, M.C.C., OpenDesign: Analysing Deliberation and Ra- tionale in an Exploratory Case Study submitted paper. Campinas, Brazil. (2019).

Carvalho S.: Matriz de envolvimento. Comportamento Online e Gestão da Experiência Omnichannel. Escola de Propaganda e Marketing (ESPM), Brazil. (2019).

Baranauskas, M.C.C.: O modelo semio participativo de design. In:Baranauskas,M.C.C., et al. (eds.) Codesign de Redes Digitais: Tecnologia a Serviço da Inclusão Social. Penso, Porto Alegre (2013).

Valderlei, S.J., Pereira, R., Hayashi, E.C.S., Baranauskas, M.C.C.:Design Practices and the SAwD Tool: Toward the Open Design Concept. Digitalisation, Innovation, and Transformation. 18th IFIP WG 8.1 International Conference on Informatics and Semiotics in Organisations, ICISO 2018. UK. (2018).

Liu,K., Li,W.: Organisational Semiotics for Business Informatics. Taylor and Francis, London (2014).

Principle. https://en.wikipedia.org/wiki/Principle. Last accessed 2020/04/24.

Accessibility. https://en.wikipedia.org/wiki/Accessibility. Last accessed 2020/04/26.

Kight R., Gram-Hansen S.B.: Do Ethics Matter in Persuasive Technology?. In: Oinas- Kukkonen H., Win K., Karapanos E., Karppinen P., Kyza E. (eds) Persuasive Technology: Lecture Notes in Computer Science, vol 11433. Springer, Cham. (2019).

Fogg, B.: Creating Persuasive Technologies: An Eight-Step Design Process. In Proceedings of the 4th international conference on persuasive technology, 44-48. ACM. (2009).

Kinnear, F.J., Wainwright, E., Bourne, J.E. et al. The development of a theory informed behaviour change intervention to improve adherence to dietary and physical activity treat- ment guidelines in individuals with familial hypercholesterolaemia (FH). BMC Health

Serv Res 20, 27 (2020). https://doi.org/10.1186/s12913-019-4869-4

Espinoza,G.E.T., Baranauskas,M.C.C.: Designing Socially-Aware Persuasive Systems: a Proposed Framework. SEMISH – Seminário Integrado de Software e Hardware, XL congresso da Sociedade Brasileira de Computação – CSBC. SBC OpenLib. (2020).

Samoggia A., Riedel B.: Assessment of nutrition-focused mobile apps' influence on consumers' healthy food behaviour and nutrition knowledge. Food Research International 128 108766. Department of Agricultural and Food Sciences, University of Bologna, Italy. (2019).

Flaherty, S.J.: Disrupting routines, facilitating control: exploring a change towards healthier food purchasing behavior using a health app. University College Cork. (2019).

Baranauskas, M. Cec lia C.: Social awareness in HCI. Interactions (New York, N.Y.), v. 21, p. 66-69. (2014).
Publicado
30/06/2020
Como Citar

Selecione um Formato
ESPINOZA, Geovanna Evelyn Taype; BARANAUSKAS, Maria Cecilia Calani. Designing Socially-Aware Persuasive Systems: a Proposed Framework. In: SEMINÁRIO INTEGRADO DE SOFTWARE E HARDWARE (SEMISH), 47. , 2020, Cuiabá. Anais [...]. Porto Alegre: Sociedade Brasileira de Computação, 2020 . p. 234-245. ISSN 2595-6205. DOI: https://doi.org/10.5753/semish.2020.11332.