Designing Socially-Aware Persuasive Systems: a Proposed Framework

  • Geovanna Evelyn Taype Espinoza UNICAMP
  • Maria Cecilia Calani Baranauskas UNICAMP


Every designer wants their computer systems design to be used by their target audiences. However, the lack of formal support from the persuasive design approaches often leads their projects to fail. In this work we propose a framework with methods, artifacts, tools and steps as a guide to design persua-sive technologies, drawing on the socially- aware design perspective. A case study briefly presented illustrates the use of the framework. Results suggest potential benefits of the proposed framework.

Palavras-chave: Persuasive System Design, Pervasive Technology, Human Computer Interaction, Information System Design, Persuasive Technology.


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ESPINOZA, Geovanna Evelyn Taype; BARANAUSKAS, Maria Cecilia Calani. Designing Socially-Aware Persuasive Systems: a Proposed Framework. In: SEMINÁRIO INTEGRADO DE SOFTWARE E HARDWARE (SEMISH), 47. , 2020, Cuiabá. Anais [...]. Porto Alegre: Sociedade Brasileira de Computação, 2020 . p. 234-245. ISSN 2595-6205. DOI: