Medição Automatizada de QoE/UX com Playwright: Um Instrumento de Auditoria Passiva em Aplicações Web
Resumo
Este artigo propõe um instrumento baseado em Playwright para auditoria passiva de QoE/UX em aplicações Web. Um script listen-only captura dead clicks, hesitações longas (≥ 10 s) e duração de fluxos sem instrumentação intrusiva no código de produção, consolidando os sinais em um FrictionScore composto. Em estudo controlado de métodos mistos (N = 17) na plataforma DevShare, logs foram triangulados com UEQ-S e respostas abertas. 53% dos participantes relataram ausência de feedback visual, em consonância com os dead clicks registrados. Os resultados demonstram que a leitura cruzada de sinais comportamentais automatizados discrimina fricção real de engajamento cognitivo, viabilizando diagnósticos que métricas isoladas não capturam.Referências
Bardin, L. (1977). L’Analyse de Contenu. Presses Universitaires de France, Paris.
Grigis, A. and De Angeli, A. (2024). Inductive analysis for ux research. In Proceedings of the CHI Conference on Human Factors in Computing Systems. ACM.
Hassenzahl, M. (2003). The thing and i: Understanding the relationship between user and product. In Blythe, M. A., Overbeeke, K., Monk, A. F., and Wright, P. C., editors, Funology: From Usability to Enjoyment, pages 31–42. Kluwer Academic Publishers.
Kahneman, D., Fredrickson, B. L., Schreiber, C. A., and Redelmeier, D. A. (1993). When more pain is preferred to less: Adding a better end. Psychological Science, 4(6):401–405.
Leppänen, J. (2024). Forestry machine user interface testing. Master’s thesis, LAB University of Applied Sciences.
Molich, R. and Nielsen, J. (1990). Improving a human-computer dialogue. Communications of the ACM, 33(3):338–348.
Möller, S., Engelbrecht, K.-P., Kühnel, C., Wechsung, I., and Weiss, B. (2011). A taxonomic approach to evaluate and compare quality of experience. In Proceedings of the Eighth International Workshop on Quality of Multimedia Experience (QoMEX). IEEE.
Nielsen, J. (1994). Enhancing the explanatory power of usability heuristics. In Proceedings of the SIGCHI Conference on Human Factors in Computing Systems, pages 152–158. ACM.
Oyedeji, S., Naqvi, B., Penzenstadler, B., Adisa, M. O., and Abdulkareem, M. (2019). The interplay between usability, sustainability and green aspects: A design case study from a developing country. In Proceedings of the 6th International Conference on ICT for Sustainability (ICT4S).
Rani, P., Zellweger, J., Kousadianos, V., Cruz, L., Kehrer, T., and Bacchelli, A. (2024). Energy patterns for web: An exploratory study. In Proceedings of the 2024 ACM/IEEE 46th International Conference on Software Engineering (ICSE-SEIS 2024). IEEE.
Rousi, R. (2019). From empty signifiers to the chinese room: A critique of automated user experience. In IFIP Conference on Human-Computer Interaction. Springer.
Sauro, J. and Lewis, J. R. (2012). Quantifying the User Experience: Practical Statistics for User Research. Elsevier, Amsterdam.
Savoldi, G. and Oliveira, R. A. P. (2018). Estudo e aplicação da ferramenta sikuli para auxílio em testes funcionais e de usabilidade por meio da automação por imagem. In Anais da II Escola Regional de Engenharia de Software (ERES 2018). SBC.
Searle, J. R. (1982). The chinese room revisited. Behavioral and Brain Sciences.
Grigis, A. and De Angeli, A. (2024). Inductive analysis for ux research. In Proceedings of the CHI Conference on Human Factors in Computing Systems. ACM.
Hassenzahl, M. (2003). The thing and i: Understanding the relationship between user and product. In Blythe, M. A., Overbeeke, K., Monk, A. F., and Wright, P. C., editors, Funology: From Usability to Enjoyment, pages 31–42. Kluwer Academic Publishers.
Kahneman, D., Fredrickson, B. L., Schreiber, C. A., and Redelmeier, D. A. (1993). When more pain is preferred to less: Adding a better end. Psychological Science, 4(6):401–405.
Leppänen, J. (2024). Forestry machine user interface testing. Master’s thesis, LAB University of Applied Sciences.
Molich, R. and Nielsen, J. (1990). Improving a human-computer dialogue. Communications of the ACM, 33(3):338–348.
Möller, S., Engelbrecht, K.-P., Kühnel, C., Wechsung, I., and Weiss, B. (2011). A taxonomic approach to evaluate and compare quality of experience. In Proceedings of the Eighth International Workshop on Quality of Multimedia Experience (QoMEX). IEEE.
Nielsen, J. (1994). Enhancing the explanatory power of usability heuristics. In Proceedings of the SIGCHI Conference on Human Factors in Computing Systems, pages 152–158. ACM.
Oyedeji, S., Naqvi, B., Penzenstadler, B., Adisa, M. O., and Abdulkareem, M. (2019). The interplay between usability, sustainability and green aspects: A design case study from a developing country. In Proceedings of the 6th International Conference on ICT for Sustainability (ICT4S).
Rani, P., Zellweger, J., Kousadianos, V., Cruz, L., Kehrer, T., and Bacchelli, A. (2024). Energy patterns for web: An exploratory study. In Proceedings of the 2024 ACM/IEEE 46th International Conference on Software Engineering (ICSE-SEIS 2024). IEEE.
Rousi, R. (2019). From empty signifiers to the chinese room: A critique of automated user experience. In IFIP Conference on Human-Computer Interaction. Springer.
Sauro, J. and Lewis, J. R. (2012). Quantifying the User Experience: Practical Statistics for User Research. Elsevier, Amsterdam.
Savoldi, G. and Oliveira, R. A. P. (2018). Estudo e aplicação da ferramenta sikuli para auxílio em testes funcionais e de usabilidade por meio da automação por imagem. In Anais da II Escola Regional de Engenharia de Software (ERES 2018). SBC.
Searle, J. R. (1982). The chinese room revisited. Behavioral and Brain Sciences.
Publicado
19/07/2026
Como Citar
RIBEIRO, Mariana de Oliveira; VIANA, Vinícius Schineider Januário; AQUINO, Simone Azevedo Bandeira de Melo.
Medição Automatizada de QoE/UX com Playwright: Um Instrumento de Auditoria Passiva em Aplicações Web. In: SEMINÁRIO INTEGRADO DE SOFTWARE E HARDWARE (SEMISH), 53. , 2026, Gramado/RS.
Anais [...].
Porto Alegre: Sociedade Brasileira de Computação,
2026
.
p. 458-469.
ISSN 2595-6205.
DOI: https://doi.org/10.5753/semish.2026.22834.
